The Solution

We went beyond website development and created a comprehensive branding journey with Bellerose Salon. This included brand identity and logo design that reflects the client's vision and resonated with her target audience. The website itself, built on Webflow, prioritizes clear communication and featured a extensive menu of services with detailed descriptions and pricing using tabs.

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Through research and interviews with the owner, four detailed customer personas were created. Understanding the target audience's demographics, motivations, and pain points helped tailor the website's content and design to their specific needs.

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The website was built using Webflow CMS, a platform known for its design flexibility and visual coding capabilities. Allowing for a fully customized website that seamlessly reflected Bellerose Salon's brand identity. Focusing primarily on user experience.

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Twenty unique pages were created, including dedicated service pages with interactive features like clickable tabs and sidebar filtering. This facilitated easy navigation and ensured clients could readily find the information they needed. High-quality stock beauty images from Envato were strategically integrated throughout the website to showcase services and create a visually compelling experience for visitors.

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To streamline product sales, 35 products were added to the website, complete with a custom product page, cart, and checkout system. A consolidated price list and a comprehensive FAQ section were incorporated to provide clear and transparent pricing information and address common client questions.

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Empowering clients to explore options and make informed decisions. An FAQ section addressing common inquiries, further enhancing convenience. Bellerose Salon's website serves as a central hub for all things skincare, providing a seamless experience for existing and new clients.

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