Preserving the Past, Building the Future

Artist on Art (AOA) founded by Nada Miljković, who is known as a radio activist, educator, and "artivist." For over a decade, Nada has captivated audiences with her insightful video and audio podcasts, sparking conversations on various art forms, local Santa Cruz news and events, culture, education, and more. Her infectious enthusiasm resonates with her listeners, including University of Santa Cruz (UCSC) alumni, educators, KSQD 90.7 radio show followers, and UCSC's entrepreneurial students. Time takes its toll, and Nada's existing website originally housed on Kinsta, was no exception. Her extensive podcast archive, scattered across Kinsta, Bluehost, and Youtube, was losing its accessibility and functionality. Nada needed  a modern platform to showcase her work and make it easily accessible to current and potential listeners.

Artist on Art Website before website changes
Website Before
Artist on Art laptop mock up of podcast page
Website podcast page at launch

The Solution

Recognizing the unique value of Nada's podcast library, we worked with a team of UCSC students from Get Virtual to help recreate AOA's process flow and data migration. Gone are the days of scattered archives. All of Nada's podcasts, across various platforms, were meticulously consolidated and uploaded onto the new website, ensuring seamless access for listeners.

Original podcast process for Artist on Art
Original Podcast Process
Podcast Migration Plan
Redeveloped Podcast Migration

Naming convention for all files uploaded to the cloud drive for Artis on Art
New Naming convention for cloud files

The outdated website received a complete makeover, transforming it into a visually appealing and user-friendly platform built using Webflow CMS. AOA's website was designed with functionality in mind, ensuring faster upload times and a smooth listening experience.

side bar filter pages with podcast page showing video and podcast player
Podcast search with sidebar filter and podcast page with Achor.fm and Youtube players directly on page

AOA Anchor.fm podcast page
Podcast uploaded to Anchor.fm

wireframe with highlighted attributes for AOA
Wireframe

The Result

The new AOA website is more than just a digital facelift; it's a vibrant platform for artistic exploration. Since launch, Nada has witnessed more listeners, increased page views, and faster upload times, allowing her to share her passion for art and engage with her audience in a more impactful way. This digital canvas empowers Nada to continue inspiring her listeners and promoting the "artist within" everyone.

Laptop and Mobile phone of a screen shot of Home page
Laptop and mobile phone screen shot of collections and side bar filtering
Laptop and mobile image screen shot of podcast page with anchor.fm player

Project year
2023
client ceo
Nada Miljković
Project Scope
CMS
Discovery & Research
Project Management
User Experience
Visual Design
Web Design & Development
Webflow
Creatives
Donna Melger
Get Virtual Team (UCSC)
Project year
2023
client ceo
Nada Miljković
Project Scope
CMS
Discovery & Research
Project Management
User Experience
Visual Design
Web Design & Development
Webflow
Creatives
Donna Melger
Get Virtual Team (UCSC)

Artist on Art (AOA) founded by Nada Miljković, who is known as a radio activist, educator, and "artivist." For over a decade, Nada has captivated audiences with her insightful video and audio podcasts, sparking conversations on various art forms, local Santa Cruz news and events, culture, education, and more. Her infectious enthusiasm resonates with her listeners, including University of Santa Cruz (UCSC) alumni, educators, KSQD 90.7 radio show followers, and UCSC's entrepreneurial students. Time takes its toll, and Nada's existing website originally housed on Kinsta, was no exception. Her extensive podcast archive, scattered across Kinsta, Bluehost, and Youtube, was losing its accessibility and functionality. Nada needed  a modern platform to showcase her work and make it easily accessible to current and potential listeners.

Artist on Art Website before website changes
Website Before
Artist on Art laptop mock up of podcast page
Website podcast page at launch

The Solution

Recognizing the unique value of Nada's podcast library, we worked with a team of UCSC students from Get Virtual to help recreate AOA's process flow and data migration. Gone are the days of scattered archives. All of Nada's podcasts, across various platforms, were meticulously consolidated and uploaded onto the new website, ensuring seamless access for listeners.

Original podcast process for Artist on Art
Original Podcast Process
Podcast Migration Plan
Redeveloped Podcast Migration

Naming convention for all files uploaded to the cloud drive for Artis on Art
New Naming convention for cloud files

The outdated website received a complete makeover, transforming it into a visually appealing and user-friendly platform built using Webflow CMS. AOA's website was designed with functionality in mind, ensuring faster upload times and a smooth listening experience.

side bar filter pages with podcast page showing video and podcast player
Podcast search with sidebar filter and podcast page with Achor.fm and Youtube players directly on page

AOA Anchor.fm podcast page
Podcast uploaded to Anchor.fm

wireframe with highlighted attributes for AOA
Wireframe

The Result

The new AOA website is more than just a digital facelift; it's a vibrant platform for artistic exploration. Since launch, Nada has witnessed more listeners, increased page views, and faster upload times, allowing her to share her passion for art and engage with her audience in a more impactful way. This digital canvas empowers Nada to continue inspiring her listeners and promoting the "artist within" everyone.

Laptop and Mobile phone of a screen shot of Home page
Laptop and mobile phone screen shot of collections and side bar filtering
Laptop and mobile image screen shot of podcast page with anchor.fm player

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